Travel Brochure

Explore Hawai‘i

Print Brochure | New Branding | Social Media

explore hawaii cover

OVERVIEW

Explore Hawai‘i is an annual guide for inspiration and tips on dream holidays in the Hawaiian Islands. I work very closely with the Explore Media team and I helped them relaunch this brochure, working closely with the Hawai‘i Tourism Board. I produce an annual guide and I add all content to the website I build for this product.

SERVICES

  • Print brochure
  • Digital flipbook
  • Website management
  • Social media

Personality

  • Australian and NZ travel
  • 30-50 years old
  • Mid-range budgets
  • Adventure & lifestyle

Completed

  • Annual brochure
  • April 2022 – Ongoing
  • Monthly social media

Print & digital

The Explore Hawai‘i guide has served as Hawai‘i Tourism Oceania’s key marketing tool for the Australian and New Zealand travel trade and travelling public since 2007. I was brought in to redesign the brochure in 2022. It needed a more modern feel, that was fully aimed at the magazine’s demographic. To remain consistent I also ensured the new branding styles continued across the website and all social media.

Flipbook

In addition to the print magazine a fully interactive digital flipbook is created too. This is to allow all advertisers to pass the publication on to all online subscribers.

explore hawaii waikiki
explore hawaii kauai
explore hawaii guide to island of hawaii
explore hawaii maui

Get in touch

JWD contact 1

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